A complete portfolio of services

MEDIA RIGHTS
We support sports rightsholders on how to maximize their value and exposure through media rights consulting, sales and distribution.

DIGITAL CONTENT & SOCIAL MEDIA MARKETING
We find creative ways to package, distribute and monetize media rights in the digital space.

TV & DIGITAL PRODUCTION SERVICES

• Satellite and fiber contribution and distribution
  
• Monitoring, coordination and quality control
• Off tube commentary and live graphics insert
• Live streaming
• Near to live clips, newsfeeds and event highlights/clips
• High-end editing and program production
• Full quality archive storage (digital and analogue)
• Channel management.

OB PRODUCTION & DISTRIBUTION
Consult and project manage OB productions and satellite/fiber/IP distribution. Minimize costs while maximizing production quality and ROI.

CONSULTANCY & ADVICE
We help rights holder wherever in the value chain there is a need; commercial, legal, financial, production or digital – we have the know-how and expertise.

INVESTMENT & MANAGEMENT
We specialize in development, investment and management of digital startups in sports marketing.

Clients

     AGENCIES
     Lagardère Sports
     Infront / HBS
     Perform
     EBU
     Commercial Sports Media
     Catalyst Media
     Horne & Associates
     ​Global Eagle Entertainment

     FEDERATIONS
      FINA
      ITU
      FIH
      UCI
      CAF
​      World Bowling
      Swedish ice hockey Federation
      Norwegian ice hockey Federation
      ​Swedish Football Association

      DIGITAL
      Svenskhockey.tv
      Tv.hockey.no​
      Sportway      
     Flosport
      Sportlib
      Aftonbladet.se
      NTM
      ​Mittmedia

Management

Daniel Franck
CEO / Founding partner

A seasoned industry expert who spent the last 20+ years working with sports marketing. Daniel was Director of Production and COO, before being appointed CEO of IEC in Sports 2011. From 2014 he was heading Lagardère's Media and Production business across Europe and Africa.

Johan Hedblom
COO / Founding partner

Started his career in 1992 as on-line editor and producer. Johan joined IEC in Sports in 2005 as Head of Production and was instrumental in building and managing the production facility that today is DMC in Sports.

Jonas Persson
Chairman / Founding partner

Founder and CEO of IEC in Sports from 1994–2011. As a serial entrepreneur Jonas had created many companies in the field of sports marketing. He is currently CEO at Commercial Sports Marketing (CSM) and is a partner at Sportway, a company specialized in lower tier streaming solutions and AI production.

Media rights, production and digital services.